Hair and Beauty Academy: Changing the way we bring new talent to the sector

ACT’s newest Jobs Growth Wales + provision, the Hair & Beauty Academy, is setting the stage for the next generation of hair and beauty professionals.  

This cutting-edge facility, located within Cardiff’s Ocean Park House, includes a fully equipped hair studio, a dedicated nail and beauty treatment studio, and multiple classrooms. Together, these spaces are designed to create a real-life salon environment where learners can refine their skills and prepare for successful careers in the industry. 

The H&B Academy recently celebrated its soft launch with a festive gathering of partners and local businesses from related fields. The event offered attendees a sneak peek at the Academy’s facilities and a chance to witness its vision in action. The feedback was overwhelmingly positive, setting a promising tone for its official opening. 

To delve deeper into what makes the Hair & Beauty Academy unique, we spoke with Charlotte Sims, the salon’s Delivery Manager, about the vision, goals, and impact of this transformative initiative. 

The Hair and Beauty Academy is a vital part of the JGW+ skills centre. Learners enrolled in hair, beauty and barbering courses through JGW+ will have access to high-quality, industry-standard salons where they can gain experience and insight not only from their tutors but also their peers. Apprenticeship learners, who are further along in their professional journey, will also benefit from fortnightly workshops with their assessors. 

Charlotte emphasised the importance of working in a salon setting for building both confidence and competence: “Our learners start on Entry Level and Level 1 courses,” she said. “Beginning their training in a professional salon environment helps them develop practical skills and theoretical knowledge, making them work-ready.  

“They practice everything from shampooing and blow-drying to nails, facials, makeup, and more. As they progress to salon placements, we work closely with their employers to ensure their training is tailored to meet the needs of the business.” 

What sets the H&B Academy apart is its personable approach to training. The focus is not only on technical skills but also on employability and personal development. “We’ve created a welcoming, supportive environment where learners can relax, make new friends, and build their confidence,” Charlotte explained. “We also emphasise the importance of health and wellbeing, as this directly impacts their success in the workplace.” 

The H&B Academy’s robust support system includes World of Work advisors, learner coaches, counselling services, and Essential Skills development tutors to ensure the underpinning of basic skills like numeracy, communication and digital literacy. These resources ensure that learners are not only developing their craft but also gaining the tools to thrive professionally and personally. 

While the practical setting provides invaluable experience, it also presents challenges. According to Charlotte, building confidence among learners is one of the most significant hurdles: “Sometimes, learners are hesitant to practice their skills on one another,” she said.

“Our tutors play a crucial role in guiding and encouraging them every step of the way.” 

However, the rewards far outweigh the challenges. “It’s incredibly fulfilling to see learners grow and excel,” Charlotte said. “Many of our students come to us after struggling in traditional academic settings. By tapping into their creativity and providing hands-on learning opportunities, we’re often able to unlock their potential. Some have even gone on to own their own salons, barbershops, and beauty businesses.” 

Despite only launching this month, the H&B Academy has ambitious goals for the coming year. It aims to expand its cohort of learners and deepen partnerships with local salons to provide more placement opportunities.  

“We want to work closely with employers to ensure our training aligns with their needs. By doing so, we’re not only supporting our learners but also contributing to the success of local businesses,” Charlotte explained. 

The H&B Academy is also keen to find new talent. For those considering a career in hair and beauty, Charlotte’s advice is simple. She said: “If you’re passionate about this field, don’t be afraid of hard work. Every task you do, no matter how small, contributes to building your future. From arranging product displays to making clients a cup of tea, these moments teach you valuable people skills and business acumen. Most importantly, have fun. Happy, friendly professionals are what clients want to see, so let your passion shine through in everything you do.” 

If you would like to learn more about JGW+ or if you’re an employer looking to offer a placement to a future stylist or beautician, contact us.